From the category archives:
• Is your business hard pressed for money? • Short on time? • Short on know-how? • Filled with good intentions but can’t get started? Your competition is not stopping to let you catch up. The time has come to: Quit procrastinating. Start creating and increasing online sales. If you are serious about your business, [...]
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When marketing, small businesses need to be aware of what is important to their clients. There are innumerable ways to uncover what a client wants. Despite best efforts, it is often times quite tricky to discover if clients are “telling the truth”. Although it may indeed seem that clients are very adept at misleading or [...]
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Here are some quick facts: In April of 2011, more than 16 billion searches were conducted with approximately 69% of them taking place on Google (19% on Yahoo, and 13% on Bing). The tremendous increase in local search is being driven by the strong growth in smartphone web browsing. There is tremendous opportunity for local [...]
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All businesses should have a logo, be it a big business, or a small one. It’s your signature, your name. It’s a promotional tool for your business. You want to be recognized. When planning your business, designing a logo should be a major part of your marketing materials. When creating a website for your business, [...]
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With Google seemingly able to help you in all aspects of your life, it is no surprise that Google Maps is the first thing that comes to your mind, like an involuntary reflex, when you need to find places and directions. Google Maps is The Map. Millions of people use Google Maps — and of [...]
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You’re selling fish oil online and it’s doing pretty well in your area. Or probably not. But you really want to sell fish oil and you’ve got the feeling that somewhere, across the seas, there is a high demand for fish oil. You want to take your online business to other countries and hit it [...]
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We are about to end the year and it is the best time to look back and see what worked for you and what did not in terms of marketing your business. It would be wise to plan ahead for the coming year and the best way to do it is by creating a marketing [...]
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Many small businesses that were previously reluctant to develop a web presence are starting to recognize the importance of getting on line; there still exists a window of opportunity to establish an early stronghold for a lot of niches. Even if the competition is already online it is not too late to outrank them. The [...]
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The word directly from Google is: “Caffeine provides 50 percent fresher results for web searches than our last index, and it’s the largest collection of web content we’ve offered. Whether it’s a news story, a blog or a forum post, you can now find links to relevant content much sooner after it is published than [...]
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When using tools such as PowerPoint with your presentation, it is important that the speaker keeps the audience engaged. How is this done? For starters, it is important to remember that the slide show being presented is just a tool; it is not the presentation. The slide show should provide visual interest but it should [...]
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