From the category archives:

Social Media

Luxury Event and Wedding Videographers for Southwest Florida ; Sand Dollar Real Estate/ Business Depot Business Broker and Real Estate Broker servicing small businesses of SW Florida , assisting with buying, selling, planning or valuing.

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The Internet is still in its infancy and search engine optimization is not going away anytime soon. It too is going to evolve and grow expand; becoming even more intricate than it is even now. What is exactly is Search Engine Optimization or SEO? Simply put, it means doing everything it takes (of course optimizing [...]

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Customizable Social Media

by Stephanie Mayo on July 7, 2009

Social media that is completely customizable wants to be your central hub for everything. clipped from www.techcrunch.com Since you see it every time you open your web browser, a good start page is key. Google has a pretty good option with iGoogle, which is highly customizable. But as social networking continues to rise in popularity, [...]

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Is Twitter Just a Fad?

by Stephanie Mayo on July 6, 2009

clipped from www.ragan.com Communicators think Twitter is a fad, poll says Lack of time or staff coupled with cautious management delay creation of a plan If you’re guilty of jumping on the Twitter bandwagon, you’re not alone. A recent eMarketer study projects Twitter users will reach 18.1 million by 2010. Twitter users already number more [...]

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Google vs Bing continued…

by Stephanie Mayo on July 3, 2009

clipped from www.pcworld.com Bing Beats Google to the Punch, Launches Twitter Search Microsoft Corp.’s Bing has beaten Google Inc. to the punch. Google has been rumored to be casting an eye toward creating a tool for searching social networking sites, like Twitter. But today, Bing came out and did it.  

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Social Media Tips from Mashable

by Stephanie Mayo on July 1, 2009

clipped from mashable.com HOW TO: Use Social Media for Enterprise Business In fact, the answer may surprise you. There are business-to-business companies that are utilizing the social web to find customers, to build up a reputation, and to get the upper hand on landing the big deal. There’s a great deal that social media offers [...]

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Tips for Retweeting

by Stephanie Mayo on June 29, 2009

1. Begin with the letters RT. Don’t waste valuable characters (you’ve only got 140) with preambles such as “Retweet.” 2. Give credit to the source of the tweet by using @author, where “author” is the Twitter username of the person you are referencing. Sometimes there will be multiple names attached because it’s been passed along [...]

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Social Media Consulting for Participation Marketing

by Stephanie Mayo on June 19, 2009

Small business marketing is in the midst of a major organizational shift. Social networking is reinventing the entire online landscape and marketers had better tune in. We are seeing consumers that are more in charge. They are more efficient in organizing and are fantastic connectors who can be a marketer’s best friend (since they can [...]

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Social Media Basics for Startup Businesses

by Stephanie Mayo on June 3, 2009

The internet is an invaluable resource for today’s businessman and customer. The businessman can project his product, his service to the consumer. The consumer can easily find products and services not only in their area, but globally that would not have been previously found. Businesses can blossom without a location or a staff. All that [...]

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Here are some considerations for small businesses who are still unsure as to why it is important to establish a strong online presence: “ Social media – blogs, social networks, consumer-created video – is a longterm trend that is changing how brands must communicate with their customers. Marketers and PR professionals must change their business [...]

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