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Here are some quick facts: In April of 2011, more than 16 billion searches were conducted with approximately 69% of them taking place on Google (19% on Yahoo, and 13% on Bing). The tremendous increase in local search is being driven by the strong growth in smartphone web browsing. There is tremendous opportunity for local [...]
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Small business marketing strategies usually recommend thinking outside of the proverbial “box”; however, this is not as easy to do as it may seem. Why? This is hard because the human brain is designed to take shortcuts; these shortcuts ensure our survival. Habits, in fact, save time and mental energy. Consider this: Habitual thinking only [...]
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You’re selling fish oil online and it’s doing pretty well in your area. Or probably not. But you really want to sell fish oil and you’ve got the feeling that somewhere, across the seas, there is a high demand for fish oil. You want to take your online business to other countries and hit it [...]
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We are about to end the year and it is the best time to look back and see what worked for you and what did not in terms of marketing your business. It would be wise to plan ahead for the coming year and the best way to do it is by creating a marketing [...]
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Entrepreneurs often get stuck while trying to lay perfect small business marketing strategies that they intend to implement all by themselves). Sound familiar. This is the reason so many small businesses delay getting started online. They are overwhelmed and do not have the expertise they need. The answer to this is: Just Go! (besides that [...]
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In order to truly optimize online marketing efforts, startup businesses and existing small businesses need to have an integrated marketing approach. Isolated marketing campaigns that have a busy owner at the helm can never be as effective as a fully outsourced search engine marketing campaign that considers and weighs both the needs of small business [...]
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Over the last few weeks a lot of website owners may have been wondering about the sudden drop in their website’s rankings on Google. What is going on? There has been no official word from Google. According to an article in SiteProNews, it is not unusual for Google to fool around and make some major [...]
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